We’re a quirky bunch, the British.
It may sound like a gross generalisation, but the cold hard truth is that understanding the culture nuances of the way that language works when marketing to any specific country is critical - and good old blighty is no different, even if English is your first language.
Most Brits (broadly speaking) are pretty dry, sardonic, we don’t like being sold to and we’renot the easiest market on the planet to engage, so a little local help can go a very long way.
We’ve helped businesses both at home and across the pond who are looking to break into the UK market by creating messaging and a tone of voice that wins the hearts and minds of a very British audience.
Video
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